i-snapshot, CRM
and SRM
i-snapshot is a Sales Resource Management tool (SRM) which is different to a CRM or sales force automation system.
CRM tools are designed to enhance the relationships of prospects and clients and SFA tools are designed to automate the sales order process.
Sales Resource Management (SRM) is the process and actions surrounding the management of an external sales team in order to maximise the return on this investment.
It utilises a number of proven frameworks and methodologies, aligning the sales force with the wider business strategy, and that their focus, process and metrics support the key objectives of the team.
i-snapshot is designed to fully support SRM, providing a holistic view of sales force activity against key performance indicators in real time which are relevant to the wider business strategy.
It will compliment systems which may already be in place, such as CRM or SFA through seamless integration. The smart and easy to use SMS capturing method increases sales force usage, improving data quality to any other systems it is feeding!
Back to 'how it works'